Marketing & Sales

Guide to Working at Spotify

Spotify is a global music and entertainment streaming service based in Sweden. Whether you’re a die-hard Spotify user or you only use Apple Music (or YouTube music), working at Spotify can be a fun and rewarding experience. The company offers …

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How to Get Into Artificial Intelligence

Artificial intelligence can be an elusive but exciting technological field. If you’re interested in working on creative, new technology that can impact how people solve everyday problems, the AI field might be right for you. This guide will teach you …

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Alumni Connections

  • Miami, Florida
  • Digital Marketing / Business Operations / Strategy / Digital Transformation Consultant and Advisor
Meet ⭐️ Javier Alejandro DuarteRueda. >
  • Chicago, Illinois
  • Sales and Operations Development Program Wesco
Meet Abby >
  • Los Angeles, California
  • Politics + News Marketing Coordinator Crooked Media
Meet Adia >
  • Brooklyn, New York
  • Brand Strategy + Marketing Consultant Freelance
Meet Alex >
  • Senior Product Marketing Manager Conviva
Meet Alexandra >
  • Annapolis, Maryland
  • Real Estate Broker Coldwell Banker
Meet Alison >
  • Boston, Massachusetts
  • Sales Development Rep Datadog
Meet Allie >
  • New Orleans, Louisiana
  • Director of Philanthropy Krispy Krunchy Foods, LLC
Meet Allison >

Skill Building Courses

Measure Sales Force Effectiveness

Taught by Drew Boyd
If you don’t measure the right things at the right times, you’ll miss big opportunities to improve your sales team’s…

Advertising on YouTube

Taught by Anson Alexander
Stand out and convert customers with effective YouTube advertising. In this practical course, marketing expert Anson Alexander reveals tips for…

Solution Sales

Taught by Scott K. Edinger
The modern buyer is more knowledgeable and savvy than ever before. By taking a collaborative approach with the buyer and…

Business Ethics for Sales Professionals

Taught by Dean Karrel
Regardless of your profession, the subject of ethics is an important one to review. That said, it’s particularly critical for…

Persuasive Selling

Taught by Brian Ahearn
Understanding how people think and behave is key to the art of persuasion—and any successful sale. In this course, Brian…

Publishing on LinkedIn for College Students and Young Professionals

Taught by Maya Pope-Chappell
Turn your knowledge and experiences into opportunity by writing on LinkedIn. With more than 450 million professionals worldwide, capturing the…

Selling with Stories, Part 1: What Makes a Great Story?

Taught by Paul A. Smith
Stories sell. And the people who can tell a good sales story will sell more than people who can’t. Having…

Vlogging for Business

Taught by Jem Schofield
Many individuals and companies are now creating ongoing vlogs, which are video blogs offering educational or informational content that increases…

Social Media Promotion for Musicians, Artists, and Engineers

Taught by Bobby Owsinski
Any artist, band, producer, or recording engineer trying to promote their work has a wide variety of social media outlets…

Field Sales

Taught by Dean Karrel
While the life of a remote field rep can be difficult for some, others thrive when faced with the challenge…

Sales Negotiation

Taught by Lisa Earle McLeod
Bestselling author and sales coach Lisa Earle McLeod has helped companies like Google and Roche build passionate, purpose-driven sales organizations.…

Bookmarking Sites for Musicians and Bands

Taught by Bobby Owsinski
Get some quick tips from Bobby Owsinski on sharing your music, website, and blog with dedicated readers on platforms like…

Social Media Marketing for Small Business (2016)

Taught by Martin Waxman
View Martin’s LinkedIn Newsletter Small businesses can’t afford not to be active on social media. Having a Facebook, Instagram, or…

Managing Your Sales Territory

Taught by Jeff Bloomfield
Territory management helps salespeople ensure they are spending their time wisely: doing the right activities with the best customers. But…

Writing to Be Heard on LinkedIn

Taught by Daniel Roth
LinkedIn is the one of the world’s largest long-form publishing platforms. Writing on LinkedIn allows you to develop a following,…

Sales Prospecting (2019)

Taught by Jeff Bloomfield
Sales prospecting is largely a mental game. You can say all the right things, but if your attitude doesn’t match…

Graphic Design: Small Business Identity Redesign

Taught by John McWade
Your client needs new branding. The current design is no longer relevant, accurate, or even consistent. Where to start? In…

Guy Kawasaki on How to Rock Social Media

Taught by Guy Kawasaki
Entrepreneur and social media expert Guy Kawasaki—who has 1.4 million Twitter followers and more than a quarter million likes on…

The Science of Sales

Taught by Jeff Bloomfield
Trust lies at the foundation of all sales. In this course, former Genentech senior leader and Braintrust founder Jeff Bloomfield…

Sales Foundations

Taught by Jeff Bloomfield
What makes someone effective at sales? A genuine desire to help others solve problems. In this course, former Genentech senior…